Free Consults/Mentoring at the Orange County Accelerator
Excited to announce that I will be a mentor at this year's Business Bootcamp, hosted by the Orange County Accelerator. I'll be offering free consults/sessions all day on both days…
Episode 21: Dorie Clark, Washington Post Bestselling Author, contributor to Forbes & HBR, and marketing consultant
About Dorie Clark Dorie Clark is a marketing strategy consultant, professional speaker, and frequent contributor to the Harvard Business Review. Recognized as a “branding expert” by the Associated Press, Fortune, and Inc. magazine, she is…
PAFII Episode 14: Ashley Moulton, Founder, Nomster Chef
About Ashley Moulton Ashley Moulton is a NYC-based tech entrepreneur working on Nomster Chef. She has worked in kids’ educational media for 8 years: on a preschool TV show on Nickelodeon…
Getting Back to Basics – Part 1 – Why Marketing isn't a One-Time Affair
I’ve noticed a problem. But, rather than complain about it, I hope to be part of the solution. And don’t worry – I’m guilty of it too. But I’m trying…
What is Branding Photography and why do I need it?
In past posts I've started to delve into the concept of branding. I've defined branding, given examples of companies with a strong brand, started talking about personal branding, provided resources…
Network Marketers: How To Be Taken More Seriously And Grow Sales and Your Team
Whether you're new to direct sales or not, you may have noticed that there can be a stigma around it. You may have experienced people giving you the cold shoulder,…
Yes, I'm a Sales Person. And I'm owning it.
Fun fact: When I first decided I wanted to be a photographer, no one ever told me that that really meant being a business owner, which really means being able…
What's branding? Why do I need it? How do I do it?
Today I will be covering a very important topic that is way too often overlooked or misunderstood by local and small businesses, social entrepreneurs and creatives. That is the idea…
The Photography Your Business Uses May Actually Turn People Away
Does your business use photography to connect with your audience? Photography is a valuable tool for businesses and organizations of all sizes to form and grow relationships with people. This is because having high quality imagery not only, literally, shows your community and potential clients and customers what you do, but also that you care about what you’re doing. It shows that you care about how you are perceived and lets you be in control of how you are seen by your audience and other businesses in the industry. Professional images set you apart from other companies like yours that use average or below average photos taken by amateur photographers, or worse, by Instagram. If you don’t believe that companies are using photos from Instagram, take a look at Facebook.
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Article 1: Suite 101
Well, my first article at Suite101 is published: Indie Musician Ember Swift to Include Fans in New Business Model. "Ember Swift, a Canadian independent singer/songwriter, will try out a new…